Health communications design studio

Your program is complex. Your materials don’t have to be.

Partner with StoryPunch to create program materials that are clear, engaging and accessible to everyone, from launch day through every update.

  • Woman-owned

  • Credited on cms.gov

  • Section 508 and WCAG 2.1 AA

  • Since 2014

After: the refreshed Transformation Tools page, with a rocket banner, one large tile for each audience, the explainer video and the quick start guide.
Animated still from Module 2: a clinician hands a patient a screening form; speech bubbles read 'Alcohol use?' and 'ok'.
Map of the United States marking the 34 metropolitan areas in the CJR Model, with 53,000+ procedures and 323 hospitals.

Credited by nameCMS evaluation reports on cms.gov, 2024 · Lake Superior QIN training videos on YouTube, 2019

Organizations we’ve worked with

  • Lake Superior Quality Innovation Network
  • Primary Care Collaborative
  • Telligen
  • American Neurological Association
  • PFCC Partners
  • The Lewin Group

Who we work with

Health organizations with something important to say.

From the firms that run federal health programs to national academies and associations, our partners share one goal: people who understand what’s changing and why it matters to them.

Federal health contractors and their programs

A named design and 508 partner for your proposal, with fixed prices that hold from the base year through every option year.

For primes

Associations, academies and nonprofits

Reports, initiatives and campaigns that deserve to be read. We design the look, the toolkit and the first pieces, so your work lands with the people it’s for.

Launch kits

How we help

Sound familiar?

Five problems health programs bring to us, and what we do about each one.

Start a conversation
  1. People don’t get it on the first read.

    We turn rules, pathways and payment flows into clear visuals: overview graphics, fact sheets and slides people understand at a glance.

    See launch kits
  2. Every piece looks like it came from a different program.

    We create a clear visual system and templates inside your brand, so every piece belongs, whoever makes it.

    Explore launch kits
  3. Accessibility can’t wait until the end.

    Every file is designed and tested to pass Section 508 review the first time, with a specialist’s sign-off and a conformance note.

    How we check every file
  4. Things change, and the materials have to keep up.

    We keep every piece current, consistent and accessible as policy, terms and data change.

    Start a conversation
  5. Important findings get lost in long reports.

    We turn research and recommendations into summaries, visuals and toolkits that busy readers open, understand and share.

    See our work

Projects start at $4,500.

Every proposal is sized to your program: how complex it is, how many people review it, and how much hands-on support you want.

Feedback rounds are built in, and we flag anything new before it changes the plan.

Ask for a proposal

How we work

We’re in your corner from first sketch to final file.

  1. Step 1: Start with a conversation.

    Tell us about your program, your audiences and your timeline.

  2. Step 2: Shape the plan together.

    We map the pieces, the schedule and how reviews will flow.

  3. Step 3: Create and refine.

    We design, you review. Feedback rounds are built in.

  4. Step 4: Launch and keep it fresh.

    Final files, easy-to-edit templates and an accessibility check on every file.

Selected work

Clear on the first read.

See all work
Video and motion · Lake Superior QIN

Alcohol Screening Learning Modules

Four short animated modules that show primary care teams how to screen for alcohol use and what to do next, made for Lake Superior QIN in the CMS QIO program.

  • 4 modules, about 4 minutes each
  • A transcript for every module
  • Credited by name, 2019

Watch the series on YouTube

More video for CMS and the Primary Care Collaborative: see all video work.

More selected work

Cover of the Bundled Payments for Care Improvement (BPCI) Initiative Public Toolkit, July 2018: a toolbox of tools under a diagram of primary drivers, secondary drivers and tactics.BPCI driver diagram page: seven primary drivers, each with a tool icon and a color band listing its secondary drivers.
The toolkit’s seven driver icons, one tool for each driver: a screw, a wrench, pliers, a tape measure, a paint roller, a screwdriver and a brush.
Toolkits · CMS Innovation Center

BPCI Initiative public toolkit

Toolkit design, 2018 (revised 2019): a driver diagram with a tool icon for each of seven drivers, section openers and an awardee spotlight map. Publicly posted by CMS. See the toolkit · BPCI public toolkit (PDF, cms.gov)

Cover of Drivers of Impact, a 2024 CMS evaluation report on the Comprehensive Care for Joint Replacement Model.Cover of Drivers of Care Transformation, cumulative findings from the CMS joint replacement model evaluation.
Reports · CMS Innovation Center

Two evaluation reports, credited by name

Creative direction, design and Section 508 production, 2024. See the reports

After: the refreshed Transformation Tools page, with a rocket banner, one large tile for each audience, the explainer video and the quick start guide.
Websites · Primary Care Collaborative

A website with a door for each audience

Transforming Clinical Practice Initiative pages, refreshed with a video and a quick start guide up front. See before and after

About StoryPunch

Beautiful, meaningful, accessible.

We make the complex clear, meaningful and accessible for your stakeholders and audiences.

Kimothy Joy Pikor has designed for health programs since 2011, from CMS payment models and ACL evaluations to national health associations. We’re called StoryPunch because we believe accessible design can also be beautiful, fun and memorable. A clear story, told well, lands with a punch.

Meet Kimothy Joy Pikor, owner and creative lead

What happens next

  1. We reply within one business day.

  2. A fixed price, in writing.

  3. A teaming letter on request.

Let’s tell your program’s story together.

Writing a proposal? Ask us for a teaming letter and a fixed price. We reply within one business day.